This summer, Maxine Lau (USC Marshall, ‘21) got the chance to intern at Salesforce as a Product Marketing MBA Intern. In this role, Lau immersed herself as a product marketing manager working on three separate projects around strategic marketing and sales enablement, customer engagement, and data and insights. In this interview, Lau spoke about her […]
Lessons and Learnings from My MBA Product Marketing Internship Read More »
This summer, Maxine Lau (USC Marshall, ‘21) got the chance to intern at Salesforce as a Product Marketing MBA Intern. In this role, Lau immersed herself as a product marketing manager working on three separate projects around strategic marketing and sales enablement, customer engagement, and data and insights. In this interview, Lau spoke about her
Lessons and Learnings from My MBA Product Marketing Internship Read More »
Many MBA students wonder what the differences are between Product Marketing and Product Management, and we’re going to tackle that question! This webinar features insights from our panelists Jovanna Youssef (Anderson ,’16) and Lillian Zheng (CBS, ’15) who have worked as Product Managers and Product Marketers. During this webinar, both Jovanna and Lillian share their
Breaking Down Product Marketing and Product Management Read More »
Priyanka Srinivasan is the Head of Product Marketing at Gainsight, as well as a Wharton MBA Alum. After graduating from Wharton, Priyanka worked in a number of roles within tech companies before transitioning into PMM. During our interview, Priyanka spoke about her journey to Product Marketing, the important skills PMMs need to have, and her
Episode #61: Post-MBA Product Marketing Careers Read More »
After finishing her first year at the University of Rochester Simon School of Business, Gabriela (Gabi) Pacheco (Simon, ‘21) spent her summer as a Product Marketing MBA Intern at Microsoft. In this interview, Gabi spoke about what she worked on during her internship, what skills she used (and learned) to navigate life as a Product
