Breaking Down Product Marketing and Product Management

Many MBA students wonder what the differences are between Product Marketing and Product Management, and we’re going to tackle that question!

This webinar features insights from our panelists Jovanna Youssef (Anderson ,’16) and Lillian Zheng (CBS, ’15) who have worked as Product Managers and Product Marketers. During this webinar, both Jovanna and Lillian share their experiences in both PMM and PM,  guidance on how to understand what is the right fit for you, real examples of roles and responsibilities of being a Product Marketer and Product Manager.

Additional resources