Many MBA students go into business school with an interest in pivoting careers. But how do you make the switch especially into growing fields like Product Marketing?
To answer this question, we hosted a webinar with a handful of Product Marketers/MBA graduates from top companies including Microsoft, Salesforce, Facebook, and Dell, and dove into the details around how MBA students can create their path to a career within Product Marketing. During the webinar, our panelists covered numerous topics, including:
- How do you take your past skills and experiences and align them with the product marketing role?
- What from your past experience did you incorporate into your talk track and story for interviews?
- In your day job now, how are you using either your past skills, or skills you learned in business school to do your job as a product marketer?
- What do you do as a product marketer, and where do you spend the most amount of time
A big shoutout to our PMMs/panelists, who did an excellent job sharing their experience and providing guidance!
- Matt Anderson, Foster ’21
- Anson Fraser, McCombs, ’20
- Kirsten Smith, UNC Kenan-Flagler, ’20
- Winnie Tran, UNC Kenan-Flagler, ’15