Shyna Zhang is a seasoned Product Marketer with stints at technology companies including Microsoft and Marketo. Now, she is a Product Marketing consultant to fast-growing startups, and teaches courses on Product Marketing through Real World Product Marketing. In this episode, Zhang talks about her experience as a Product Marketing, provides a detailed breakdown of Product Marketing, as well as gets into career advice and guidance for those students and professionals who are looking to break into the world of Product Marketing.